Lauren Karasek

Integrated Social Media Expert

Hi! I'm Lauren,

a proud member of the Internet generation with a traditional public relations background. I was an undergrad at UC Berkeley when it became one of the first universities on Facebook. Since then, I've been combining my understanding of online communities with my communications training to deliver business value through social media. I currently live in San Francisco and enjoy traveling, soccer, trapeze, cooking and wine tasting in my free time. Check out my LinkedIn resume for more details.

Experience

Most Recently
  • Dezenhall Resources
    -

    Director of Digital Media (Previous titles: Account Supervisor, Senior Counselor, Counselor)

    • Manage accounts with budgets in excess of $750,000 per year
    • Created social media practice; manage online strategy for all current clients and new business pitches
    • Design social media and netroots campaigns to complement public affairs campaigns, resulting in hundreds of thousands of additional impressions

Education